Leading global advisory, broking and solutions company, WTW, have become the official insurance partner of the Barclays WSL and WSL2 in a new multi-year partnership.
The partnership unites two organisations with a shared ambition to support people and build a stronger future. WTW’s expertise in helping people and organisations understand risk, build resilience, make informed decisions and create conditions for stronger performance is a natural fit with WSL
Football’s ambition to transform women’s football into the world’s most distinctive club competition for the players and fans of today and tomorrow.
Over the course of the partnership, WTW will collaborate with WSL Football and clubs from the BWSL and BWSL2 to explore solutions designed to support female athletes and help advance the game. A key pillar of the collaboration is the intention to co-create an insurance solution designed specifically for players at BWSL and BWSL2 clubs which will help transform how they are supported and protected throughout their careers.
While injuries are an unavoidable part of football, female players can face different health considerations and risk exposures than their male counterparts. The need for tailored cover has become increasingly clear as the women’s game has grown and professionalised.
For players, appropriate insurance can help protect their earnings and provide greater financial security in the event of injury or illness. For clubs, it can help protect their investment in their players. WTW adds to WSL Football’s world-leading roster of brand partners that are all driving transformational growth for the women’s game.
“Ensuringwehavetherightprotectionandsupportinplaceforplayersduringtheircareersandforclubsisanimportantpartofbuildingatrulyprofessionalandsustainablegame.BringingonWTWasanewpartnerwithspecialistexpertise,whosepeople-firstapproachalignswithourvalues,meansthattogetherwecanexplorenewwaystoaddressthespecificneedsofwomenfootballersandhelpcreateastrongerfutureforplayers,clubsandthewidergame.""LikeallourWSLFootballpartnerships,itismorethaninvestmentintotheleague,itisinvestmentintothewholewomen’sfootballecosystemandensuresthattheinfrastructurearoundthegamecontinuestodevelopalongsideit.”Zarah Al-Kudcy, Chief Revenue Officer, WSL Football.
"AtWTW,ourpurposeistotransformtomorrows.Weseethisasthedrivingforcebehindeverythingwedo--andit'savisionsharedbyWSLFootball.Thislong-termcollaborationpresentsauniqueopportunitytobringourrisk,insuranceandadvisorycapabilitiestowomen'sfootball.Ourfocusisonenablingplayers,clubsandleaguestothrivewithconfidenceasthewomen’sgamecontinuesitsrapidascentontheworldstage.WeareproudtobeworkingwithWSLFootballtodrivemeaningful,lastingimpact.”Carl Hess, CEO, WTW